MOS the Label

MOS the Label was created in Sydney, Australia near the beaches of Bondi, by founder & mother, Natalie Dabscheck. Extending beyond its 2014 origins, Natalie envisioned a brand for women like her - crafting feminine pieces with a relaxed approach for real women to celebrate life.

MOS exudes a modern urban bohemia, each collection is an opportunity for self-expression and, feminine, creative styling. Made for your everyday, taking you from day to night. Texture, detail, and unapologetic uniqueness, that is signature MOS.